This quote from a recent post, Have your steak and enjoy it too! gives you an idea of the flavor of her writing and the solid, good sense of her information:
When it comes to food and health news, the saturation of media coverage is usually inversely proportional to the soundness of the research. Sensational claims sell a lot of newspapers, lure viewers and listeners, and create good buzz. The trouble is, most of us don't realize we're getting Hitchcock-like fiction when we turn on the news. With last week's scare du juor "red meat increases risk for breast cancer" no mainstream news reporter took a critical look at the study they were reporting, preferring to simply pass along the press release. No one except Steve Milloy, of course, who wrote an excellent review here.What more could I possibly say? Visit her. Visit her series on Techcentral Station.
Our first clue that there was something more afoot in this media blitz than brilliant science, is that this one study, out of the thousands of new studies released every single day, was reported in every media outlet, on the exact same day, all saying the exact same thing. This is evidence of brilliant marketing, but not much more. Like everything in media today, it deserves viewing with the same skepticism as you would any other commercial. The study wasn't nearly as well done as its marketing...
2 comments:
Maya, I have noticed and commented aloud on the "media blitz" about the hyped food scare.
Soon only water and the air we breathe will be non caloric and safe to consume. But who is sure about either of those two.
Dear Maya,
Wow, you positively made my day. Thank you so much for your kind comments!
Hugs,
Sandy
Oh and yes, I would characterize it as a moral panic, with awful prejudices exploited by a few $$trillions of special interests. :))
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